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They're not a bad company necessarily, but they are bad developers.
>increasing the amount of handholding with every game that comes out even though not all fans are kids, and failing to realize that the series could easily work for a general audience
>level design and region design get worse with every game
>starting to shoehorn in story more to hide the fact that the main game is bare bones as fuck (SM are a perfect example)
>even though the main series achieves more success that what other devs can even hope to get, GF refuses to hire more competent programmers, modelers, and others to handle other in-game design aspects
>pretty much the only aspect of the games they put any real effort behind anymore are the Pokemon, and even then we're getting less of that now
As long GF just continues to handle Pokemon and character design, I'm sure any other Jap dev that is relatively known could design and make the games better.