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From what I'm gathering, it seems like GF planned for Incineroar to be the leader of the Gen 7 trio, only to be upstaged by Rowlet in both base and final evolution forms, however, production of the SM anime already began, hence we'll get a fully evolved Litten even if people would've preferred a fully evolved Rowlet.
This thread has devolved into shitposting, but I might as well ask, aside from the "most popular Pokemon in Refresh" thing, is there any indication that Litten/Incineroar is more popular than Rowlet/Decidueye?
I'm not trying to start a fight, I'd be really interested if someone could prove me wrong.