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To be honest I love Clefable and part of the reason for that is how it slowly snowballed it's way into becoming something terrifying to face.
>It's mediocre in gen 1, but still has a completely insane movepool even by the standards of the gen
>Gets a bunch of buffs in gen 2 and a better movepool, can now heal itself reliably
>Gets a shitload of moves in gen 3, including the coveted Softboiled, and other jewels like Wish and Cosmic Power
>Gets fucking Magic Guard in gen 4 along with an even bigger movepool containing things like sneaky pebbles
>Gains Unaware, Stored Power, and more moves in gen 5
>Gen 6 gives it the fairy typing, which is basically tailormade for it, in addition to a new 95 sp.atk, and an even bigger move pool to go with it
>Proceeds to be the single most dominating force for almost the entirety of Gen 6 OU, at one point was the only S rank in the tier, and currently shares the spot with god damn Mega Metagross
>Still retains the same amount of utility and power in Gen 7, in addition to more moves to use
>All of this from something that was an early-route shitmon for it's gen and has not a single stat above 95
It might not be the mascot but Clefairy and Clefable got the last laugh over Pikachu in the end. I'm so proud of my fairies.