>>34965003She's dark skinned, retard. Colorism is hard ingrained into Japanese culture, meaning the Japs despise females who aren't pale skinned; they think a darker complexion on a female is disgusting. That's why Lillie is so massively popular, since she's seen as a pure gorgeous white angel. Malyo (Mao, or whatever her name is), is seen as masculine, stupid, boring, useless, and above all else, fucking poor.
This is the reason why tan or darker girls in general in anime do so poorly, no one likes them. I'm also sure that's part of the reason why no one likes Iris.
