>>27102529>there was nothing like it that reached such a huge overseas market before.Ahem.
The only reason Pokemon got such huge exposure was because of the mass advertising campaign. It wasnt just a game or anime, it was plush, toys, toothbrushes, cereal, waffles, trading cards, pencils and art supplies, books, VHS, Premotional events, Sporting events. etc.
You couldn't go ANYWHERE n 95-98 without seeing pokemon merchandise or advertising.