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Pokemania was very fatigued and on its last legs by the tine Ruby and Sapphire came out. There were two long years after crystal released where all facets of the franchise started to feel drawn out and fatigued. The anime was dragging out and adding more filler, the card game was releasing more sets of the same 251 and felt labored, the mania was dwindling and nearly dead. They squeezed the phenomenon and the first two gens for every drop. Not to mention kids that were 8 or 9 at the release of Red and Blue were now getting close to their teens and going through puberty. Suddenly childish things were looked down upon and a hightened focus on girls came on. Riding bmx with your bros and looking for pictures of hawt bewbs to jerk off to behind the bushes was way more important. By the time RS was released the hype was on life support. Gen 3 just pulled the plug on pokemania.
