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Anonymous

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Anonymous Wed 04 Dec 2019 17:43:19 No.41742180 View View Report

Quoted By:

The "damage" the leaker was did was to their marketing plans, not sales.

https://www.documentcloud.org/documents/6559817-Pokemon-Is-Suing-Unknown-Discord-Sword-and.html

> 1. TPCi brings this action against Defendants to protect its valuable trade secrets. Defendants stole trade secrets from TPCi by taking illicit pictures of pages from an unreleased strategy guide created to accompany the release of two highly anticipated video games, Pokémon Sword and Pokémon Shield. The pictures revealed never-before-seen Pokémon and evolutions of Pokémon that TPCi and its partners intended to keep secret until the games’ release on November 15, 2019. Over the course of 15 hours on November 1 and 2, 2019, Defendants disseminated TPCi’s trade secrets on the Internet, causing TPCi harm.

>3. TPCi owns valuable trade secrets in the images and content of the unreleased strategy guide for Pokémon Sword and Pokémon Shield. Before TPCi and its partners release a new game, they keep key components of that game—including certain of the new and returning Pokémon—secret.

>4. There is value in this secrecy. The videogame industry is highly competitive with thousands of new games released annually. To maximize consumer interest and excitement in new Pokémon games, TPCi and its partners carefully time announcements about new Pokémon, features and functionality. When individuals disclose these details without TPCi’s or its partners’ consent (commonly called “leaks” or “spoilers”) they threaten this value and undermine the carefully cultivated excitement and interest TPCi and its partners have worked so hard to generate. It also ruins the surprise for hundreds of thousands of Pokémon fans who are eagerly anticipating the release of the new game.

That's literally it.

Anonymous

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Anonymous Wed 27 Nov 2019 18:51:02 No.41585420 View View Report

Quoted By:

>>41585318
I mean, the lawsuit already has argued that for strategy guide sales

>contents of the unreleased Strategy Guide, which gamers purchase to obtain the information Defendants leaked

Anonymous

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Anonymous Wed 27 Nov 2019 03:26:00 No.41572154 View View Report

Quoted By:

>>41572106
https://www.documentcloud.org/documents/6559817-Pokemon-Is-Suing-Unknown-Discord-Sword-and.html

This has nothing to do with sales or ratings. It's purely about trade secret theft and their marketing being harmed.

Anonymous

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Anonymous Tue 26 Nov 2019 19:48:12 No.41561312 View View Report

Quoted By:

>>41556588
TPC has nothing to do with the games.

https://www.pokemon.com/us/about-pokemon/

>The Pokémon Company International, a subsidiary of The Pokémon Company in Japan, manages the property outside of Asia and is responsible for brand management, licensing, marketing, the Pokémon Trading Card Game, the animated TV series, home entertainment, and the official Pokémon website.

They're in charge of everything but the games. Their only responsibility when it comes to the games is marketing them, which is what this lawsuit is about; the leaks ruined their marketing plans.

Anonymous

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Anonymous Tue 26 Nov 2019 18:16:00 No.41559202 View View Report

Quoted By:

>>41558849
It literally prevented TPC from advertising the game the way they wanted to. Actually read the lawsuit.

Anonymous

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Anonymous Tue 26 Nov 2019 18:06:13 No.41558985 View View Report

Quoted By:

>>41558756
Actually read the lawsuit. This is mainly about the strategy guide leak and their marketing being disrupted.

https://www.documentcloud.org/documents/6559817-Pokemon-Is-Suing-Unknown-Discord-Sword-and.html

Their intention was to generate fan interest and engagement by keeping things secret until release. Unlike how they spoiled the entire game before release last gen.

Anonymous

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Anonymous Mon 25 Nov 2019 23:39:48 No.41538176 View View Report

Quoted By:

>>41535076
They're referring to financial injury. Which is "irreparable" because that's money they can never get back.

They're also claiming that the leaks disrupted their ability to market the game and strategy guide and that they reduced fan interest and engagement.

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