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When you beat the best record, you unlock more move for more point.
Floppy Magikarp (failed move) give you a ton on points one time per game.
The first time you use a move, you gain more point, so use it all at least one time per game.
You can go faster than the tutorial tell you, try to have Orange line, not Yemlowish Orange, that way you can go very high, chain move and gain a shit ton of point.
Try to do good recover (don’t fall on the water), you gain extra point.
Beating all record give you a Surfing Pikachu.
Have fun!