I'll give you guys a sneak peak. The games are Control and Chaos. I'm involved in the Marketing team at Nintendo. From what I've been told, the region is based in rural Wisconsin. The rival (and romantic interest) is your sister. The villains are called Team Control and Team Chaos (depending on your game) and they promote gun control and the freedom to bear arms (respectively).

Pic related, they are the starters. Thank me later.