>>55355249>devs sub to a generic server hosting service, not expecting much>game gets literally 100x the users they expected>100x the server size is needed, but they're still using that generic server>most of these generic server services don't scale very well, prices skyrocketing>about a third of your userbase is playing through Game Pass on PC and Xbox, so you're barely even getting any money out of them anyway to offset the server costs>game has no sub, no DLC, and only survives off the initial salesI don't blame the CEO for complaining about this, it's a huge risk to try to run 24/7 dedicated servers for a game when you have no other source of income off of the game long-term.
Their only relatively-decent options are:
>get Microsoft to host the servers for a discount (probably permanently locking the game as an exclusive too)>start adding DLC>downgrade the server, or switch to a new provider (this only prolongs the inevitable)>get the game on more platforms in a hurry to boost sales>pull a Pocketpair and make more games 
