>>58792209To bait people who thought they would do anything interesting with him at all into playing the game. That's it. Every single character from XY is only there to make you think they have worth to the story, but almost all of them save for Lysandre provide nothing.
Emma? Does nothing, she shows up and shows you Mega Evolution and then randomly shows up sometimes to do nothing.
AZ? Stands around inside the hotel all day saying that he feels the tower's pain. Barely even interacts with his own Floette that he sacrificed everything for, repented and was finally forgiven by. Then he just dies off screen.
Mable? Literally does nothing the whole game but send you to the Lab.
It's incredibly sad how the characters in this game were handled. But what can you expect from Gamefreak?