>>724509>Which is crazy because it's literally free advertisement for your game.A lot of developers and publishers don't care and indeed see it that way. But there are still a handful, such as Jap companies run by old dinosaurs, that believe if someone is watching a streamer play a game then they are actively stopping them from purchasing the game themselves. And so they look at that as a lost sale. They are big upholders of the whole "Why watch a game, when you can buy and play it yourself".