>>58235588>>58235775>>58236021>>58235792>>58236161Brand identity is key when it comes to winning over new markets. Wasn't there an interview with the dude on the right were he revealed that their new strategy is making short form content to appeal to zoomers and tik tok users? Marine's subscriber surge is a good indication that ReGloss was initially meant for a different audience but along the way they realized that hololive's appeal is already universal. hololive is the Disney or Nintendo of vtubing.