>>102982451>Hmm but isnt it good if you just have to change the art on the item. You save money , space and ink ?True, but there is a balance between that and the paying customer base simply considering the merch nothing worth it and sales going down, dragging revenue and profit.
That, incidentally, is what is killing their EN branch (pic related), their merch revenue dropped to a THIRD
In their JP side they "paper over" it by debuting at an ACCELERATED pace but in the EN side ... they DOUBLED the size of their cast in the period their merch revenue dropped to a third and the reason for that is
1) their audience left; but
2) there is no benefit for the remaining audience to buy the exact same cookie cutter merch except with a different illustration