>>6276167It is, that was how Hololive exploded in the west and is currently growing in Korea. One example is NijiKr, they've been trying to gain foothold for hears without any success. Yet, Hololive was meme into existence by accident and it couldve fizzled out as fast but KR clippers grabbed the chance and flooded YouTube like what happened in the west.
https://youtu.be/enZ6gvU7cFg