>>81960786On what? It's not like they're streaming. It sounds like they're a small investment in order to corner the market on boys and make sure niji doesn't own the entirety of 3-4view males. (though indies and vshojo/orbiters often take that role now that Niji's a trashfire)
Hell, it's worth even more than it sound because the boys and girls tend to not have an overlapping audience, meaning each dollar spent is guaranteed to have new dollars coming back rather than worrying about cannibalizing your audience.