>>100845390I'm afraid this response is indicative of
>>100845467being the correct assessment.
Merch is a SUPER big range of items and production methods that it's a little silly to be painting it all with the same brush.
There are dozen companies for every vtuber that will do print-on-demand services with little to no overhead costs on the part of the vtuber - which is completely different from large scale merchandise orders where they need to create thousands of pieces of merch and THEN attempt to sell it.
>>100845807merch is such an unbelievably broad category that whether or not it burns you out is wholly up to the vtuber in question. really weird to discount it entirely in 2025 when there's a million ways to slowly scale merch to fit your bandwidth
