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Elira is so fanatical about "owning the haters" she even got Riku to dump millions of dollars on this branch and operate at a loss. She even got her dream concert in LA which was never going to sell, but she even roped Chronoir into it.
In her crusade to "own the haters" she even got VSPO EN to collab with her.
What Elira did to VSPO EN with that collab was the equivalent of hitting them over the head with the claw side of the hammer, cracking through the front of their skull. They are now a dying and failing organization, because they took Elira's advice. They owned the incels.
Literally the only people even close to succeeding these days are the ones that stay as far away from Elira and her dumb advice as possible.