>>105519501"Indie" vtubers scene, and those are some load bearing quotation marks there, are basically the same as twitch scene back in 10-s. One of the more popular ways to promote yourself in teenage celebrity circles - through unnecessary and stupid drama. Biggest honcho points the target, hormonally unstable lemmings eat this target alive, homeless mentally scared followers of the victim find new bigger house to settle in, everything dandy.
If business is on the downward trend and theres no drama - you'll throw someone in your inner circle under the bus, i'd call it OTV special in twitch context, but im sure trick is about as old as teenage media personalities as a phenomenon.