>>70231076The same entity that owns all of the involved IP: Cover Corp.
The thing is: you are missing the reason a chuuba even do a MV in the first place, as stated multiple times by the talent themselves, including Okayu in the same clip
https://www.youtube.com/watch?v=zgJUSLxqsWoThey do it not expecting to make a profit, or expecting to get something out of it but out of gratitude for all of the support the audience give them, allowing them
>TO BECOME MILLIONAIRES BY PLAYING VIDYA AND BEING CUTEThe ownership of the final product is of no consequence considering it is an expense that will never break even or turn a profit.
The talent sees it as an investment
>makes the audience happy, grows it, they pay back with even more money, fame and fortuneHere is something amusing: out of everything Nijisanji gets accused of, wanna know one accusation that NEVER got levied against them
>of being a black company because Maimoto funded many of the company events out of his own pocketand for the same reason.
Doing that, like paying for the MV, is an investment on their own career and on the satisfaction of their audience.
