>On merch and sponsorship newsSubaru landed a merch with, I kid you not, the Japan wrestling association because of that wrestler that started using her Hologra move.
This won't move many units, more likely, but it is a great way to showcase your company to a completely different audience (and it goes for both Hololive and NJPW)
https://twitter.com/njpw1972/status/1438778395093966853