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The livestreaming market is all about geometric growth.
Sure you can double the amount of time you spend streaming, and get a diminishing returns of 1.4x your income.
Or you can increase your audience 10x....100x...etc. Then you can make that same amount of money in a single day.
It's all about geometric progression, getting big.
Being content with a tiny audience of like 100 people is never the goal.
Nijisanji's attempt to increase revenues by spamming events, or spamming more merch lines, will always and forever be linear growth patterns. You can double the number of concerts for a great effort, and get diminishing returns of 1.4x your income.
Or you can actually improve your popularity and then you go off the scale. Appealing to foreign markets is the only chance for their business to take off, rather they are choosing to spam events within Japan as if that will be their path forward
