>>16654686If I have to check his twitter, he does a lot of art that gets easily 20k+ likes and retweets a lot of things that is related to his works and gets about the same amount of likes. It's very much a popular style and if the LN of Elaina and the offshoots weren't popular enough, the anime series definitely helped him in popularity.
Safe to say Mumei's design would've been guaranteed to be a homerun, at least for the first-hours hoomans. One of the most instant thing that happened during the first couple of threads in the pre-/who/ was that once >we discovered that Azure was the illustrator, nobody ever complained and knew his line of work. The Wandering Witch watchalong was even a instant idea and it was featured in the Hopium video even.