>>27651382nta, but Kobo's success is for a myriad of other reason. E-celebs definitely helps, but e-celeb alone won't help that much (see
>>27648495). Unironically, I think the biggest reason why's Kobo so popular is because her clips basically exploding in YouTube and TikTok. Picrel is a Kobo tag on TikTok with an almost 300 million views. For comparison, Gura have 800 million views.