>>107357589hololive actually has a reason to use the metaverse, it lets you do VR concerts that you dont have to drive all the way across the nation for and might be able to facilitate more direct interactions with talents. granted this probably doesnt matter in japan where you could probably just drive to any concert, but in the americas where you gotta go across the entire bloody continent it matters
it also helps that hololive isnt zuck and doesnt try to suck the soul out of literally everything it gets its hands on
also is the closest you will ever get to ogling fuwa's wawa's irl