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People are trying to make it bigger than it is. She lied, was caught, people who find it unacceptable will drop her, those who don't will remain. Most of the heated discussion from both sides are being made by people who don't care. Hashtags being raised by those who don't watch her, to tell her that it's ok, she doesn't need to worry because they'll continue to not watch her. It's bizarre.
They'll tell gachikoi retards that they shouldn't treat the streamer as anything more than an entertainer, but will throw a tantrum at the idea of people dropping an entertainer for whatever reason they have. If they're just clowns, puppeteers, let's players or singers, what is the big deal about dropping them?
It's a nothingburger in the sense that you won't see Cover firing someone for having a relationship when they never had a no-dating policy in the first place, of course Cover won't give a shit, no rules were broken. The only consequence is that she won't be able to pretend it's real anymore, and people who continue to support her won't either. If they're both ok with that, then that's great. Matsuri is doing fine after Za Hando, people who care will leave and mind their own business, the huge drama is manufactured.