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>The new guidelines would also warn social media platforms that host reviews, such as YouTube and Instagram that their tools were not robust enough to ensure proper disclosure of paid content, and could open them up to potential liability.
>A revision to the guidelines would now bring virtual influencers, commonly known as V-Tubers, under the FTC’s guidelines.
>V-Tubers are typically animated characters that are being controlled live by a creator, allowing them to react and emote to live messages and events as part of their stream.
https://www.videogameschronicle.com/news/the-ftc-is-considering-increasing-powers-against-fake-and-manipulated-reviews/
Will this affect Holo and Niji?
>A revision to the guidelines would now bring virtual influencers, commonly known as V-Tubers, under the FTC’s guidelines.
>V-Tubers are typically animated characters that are being controlled live by a creator, allowing them to react and emote to live messages and events as part of their stream.
https://www.videogameschronicle.com/news/the-ftc-is-considering-increasing-powers-against-fake-and-manipulated-reviews/
Will this affect Holo and Niji?
