Rant. Sorry. orz
Highway MV not even reaching 50k views in day 1.
It's fine if people didn't like the song or the MV but having only this much views means people didn't even bother to check the MV.
It's not even about MGO being new. Look at the new song from Voltaction, Niji's newest debut group, the MV got 300k+ views on day 1.
Not enough marketing? There's bunch of tweets about it. There's even a schedule. They've been tweeting about it since July 8.
Sui's twitter followers would have been enough to make it to at least 100k views on day 1 even if not everyone is active on twitter.
Plus there's also tweets from Inotac, VIA, Toy's Factory and hololive music.
Early announcement for Highway MV. 7k likes. -
https://twitter.com/suisei_hosimati/status/1545378771221368833Release day announcement for Highway MV. 5k likes. -
https://twitter.com/suisei_hosimati/status/1547153259466354689Overture live announcement. 10k likes. -
https://twitter.com/suisei_hosimati/status/1547162479079276545Good morning tweet today. 10k likes. -
https://twitter.com/suisei_hosimati/status/1547417566271774720If you comb through Sui's tweets, you'll see that most of the tweets and qrts about MGO don't even reach 10k likes.
Compare that to any orisong or cover song announcement tweet or even a random tweet. You'll see the huge difference.
Hopefully, the album and live sales is enough for MGO to continue.
If MGO doesn't do well or gets sales below what VIA / TOY'S FACTORY expected, MGO might get disbanded or worse Sui gets replaced.
fripSide has changed vocalist twice though not because of sales issues probably.
Sorry for ranting. orz