>>3064366>>3064574It wasn't the same EOP audience at all. The volume of people was nowhere near it - the lockdown EOPs are far bigger in numbers. None of them had as many clips as Hololive neither did they went as viral at such convenient timing.
First there's the Azur Lane Collab. It was Azur Lane devs who went to Hololive for the collab because they were already big in China (at the top of Billi Billi viewership) and they were fighting with Warship Girls for roughly the same market. The collab came out on the English server right as Azur Lane was exploding in popularity overseas. That first boost in EOP audience came not from clip-viewers but from Gacha addicts. Cover had no hand in AL's international success.
There was a handful of clips for each of the most famous Nijisanji livers - meanwhile HL had an entire collection of chinese clips machine-translated into English by fans posing as official translators (remember that Hololive Moments had more subs than Hololive's official channel) together with tons of chinese memes.
None of this was Cover's management doing other than giving the okay to chinese fans to manage their official billibilli fanpage (which, considering the events that transpired in 2020, can be argued to be actually a dumb move).
Neither were they responsible for Fubuki's shitposting scatman and Just do it videos going viral.
Then It wasn't cover excellent international marketing strategy that made content starved anitubers start making Vtuber react to viral vtuber videos that helped to push their popularity even further among weebs either.
It also wasn't cover's brilliang management that led to Mel, Towa and Aloe's situation hitting drama-tubers, which led to run-of-the-mill EOP savior-fagging for them.
Then there was like 5 clips of Miko's GTA5 playthrough saying "stay home" on youtube from when it happened, then there's react videos or other shit. They combined have more than 2 million views - that's just the first page of search on youtube and not counting reuploads on other sites/twitter. Not long before it there was also the clip of Miko saying nigger going viral - which I'm sure would have been deleted and have every clip be DMCAd by now accompained by Miko taking a break after apologizing if hey really cared about their international image.
It also wasn't cover's idea to have Korone play Doom speaking broken-English like an autistic 5 year old right as the "cute <anime-girl stereotype> noises" meme was hitting normie land a couple years too late and Doom was about to experience a popularity revival either.
It wasn't Cover's idea to have Artia join the Hololive Subreddit and fan Discords, neither was their idea to have Coco do the same two months later. Also, for as much credit as they can get for hiring Coco as a talent instead of as management, they still clamped down on her highly popular Asacoco content which was loved by EOPs and the reddit Meme review that brought even more EOPs was her idea alone.
Even when it comes to the ID branch, It wasn't cover genius marketing that made Pekora and Moona happen, nor they were behind Risu's NNN shitposting last year or Iofi's langauge skills allowing her to be part of the collab-circle of bilingual Vtubers that were growing an audience while Cover was preparing for EN's debut.
When it comes to their international success, Cover's management greatest merit was in chosing great talent; not getting in the way of the international fans (mostly out of necessity initially as their foothold on the JP market wasn't that big and the CN market saved their hides); and looking at numbers, realizing that their non-asian audiences balooned between December 2019 and March 2020 and finally deciding to set up an English-language branch.
So it's is really bizarre hearing people say that Ichikara "failed to capitalize" on the international audiences and that they should do/have done what Cover did, when they never had the sheer ammount of "happy accidents" make them reach an international audience like it happened to Hololive.