>>32152314from the non-chud, intellectual point of view, it represents the seemingly inevitable reduction of human behavior into taxonomic clades to be manipulated programmatically like cells in a spreadsheet, as our mode of existence becomes increasingly computerized and perceived inefficiencies or laxnesses in human conciousness are smoothed over into a sterile database where "identity" (individual experience) is represented by 3-dimensional arrays. so nostalgia and anxiety about the future, I suppose. it drove david foster wallace completely insane and he wasn't even alive to see it get this bad (intentionally, I guess, which is a shame)