>>42664722several points
>mega talents like coco, fubuki, miko, pekora, and korone got extremely viral from 2017 to 2021. then gura came and obliterated records during covid.
>brand strengthhololive is very focused on selling itself as one package, and being apart of hololive means the girls all interact with each other - like a giant anime cast.
meanwhile nijisanji's brand feels more like a label on the back of a product.
>monopolythey have set the standard of being 'THE VTUBER ORGANISATION'. sorta like how when you think of phones, you think Apple. or PC's and you think Microsoft.
People think 'hololive' when they think of vtubers.
>managementpeople think hololives management is pretty terrible, but its still magnitudes higher than other corps.
girls have to follow rules and listen. they are whipped into shape and represent the company.
this helps them get extremely popular with other brands and deals, since they have a standard
>standardsthe appeal of vtubers, straight from the beginning, is live streaming anime girls. hololive, at least in JP, has never failed to deliver extremely cute and adoring anime girls for all tastes, that livestream.
even holoEN has some semblance, besides mori and her gaggle of whores, gura, kiara, irys, fauna, mumei -do try to be cute anime girls.