>>49459182Because it's not predicated upon a theme or game. That's one HUGE thing it has above others. It also pretty much has the perfect size for a routine collab.
The people involved are important as fuck, yes, but these two meta reasons are one major aspect.
It also helps that the ages are just right.
I don't know or care how old IRyS is approximately but she definitely knows less about current or past internet bullshit than she could've. Bae is super wired into contemporary trends whereas Mori is a time capsule. That contrast makes it exceedingly interesting and allows for plenty things to happen.