>>6053530From what I saw it started with HoloEN, specifically Gura since her roommate was someone extremely well known and people were pointing it out rather openly before her debut as even finished.
After that it was just curiosity. YT Algorithm threw Noel's roommate in my face and I wanted to see if she was an anomaly or if that was the norm. At the end of the day I don't really care what they look like if they're entertaining when they stream, but it's impossible to not be curious.