>>61225139I really doubt that the lolicon part is anywhere among the top things about it that carries this song's success, which are:
1) Really catchy song
2) It's accompanied by an original dance routine that is recreatable by viewers
3) it has a well animated cute character.
It's pretty much the same effect that made Gangnam style a viral hit + the timing is even better because more platorms are around that can carry it