>>66851708Like with hollywood movies, the production of bigger games ended up with their foot in so many industries, with so many other related assets deeply invested in their production, that it became a soup of competing interests.
Videogames aren't just videogames, they're also the main factor driving the demand for PC hardware, they're the main factor driving demand for faster and higher quality internet connections, the main factor driving the demand and development of industry-standard software development tools, 3d animation tools and so on.
Nvidia doesn't care if your game is good, but they care very much that your game does the utmost to improve demand for its latest generation of graphics cards, and they will pay you a lot of money to facilitate that. Developers get lost in the sauce of all these competing demands and requirements while the corporate overhead sees that the short-term growth avenue is in becoming an intermediary between these interests rather than trying to connect more deeply with their consumers. A game can flop and still make the company a profit as long as related interests put enough money into the project--and for those related interests investing in games is basically a better and more efficient form of marketing.