>>68293078It wasn't always like this
In the early days, Vshojo was a talent-first org with the bare minimum management infrastructure so that a group of girls who all liked each other could concentrate on talent and promote one another more via the network effect without having to worry about the shitty restrictive aspects of working for a corpa
Then the initial core group started to splinter over dumb shit, the managers wanted to grow the org but fucked up the auditions in a way that brought a ton of bad PR and worsened the splintering, and Vshojo chose to expand by bringing in a bunch of ex-corpo vtubers instead of western indies
Now they've relegated themselves to being the "I wonder if so-and-so will go Vshojo" punchline instead of having an identity in their own right in the public's eyes. It's sad because there are a lot of perks to the Vshojo model (less worry about perms, the talent can collab with whomever they like, if a streamer decides to quit they can keep their model and stream) and they have some great streamers who take advantage of those perks to make some great content, but the brand just has less of a recognizable identity than most of the other groups out there.