>>68915757"Last Cup of Coffee" was a song Selen wanted to cover and post an MV for. Basically solo-managed and paid $15,000 out of pocket to produce. Even got copyright permissions from the song creators on her own. Asked for a final approval from management, but no response. Posts it anyway.
Company declares she didn't follow procedure and privates the video.
Selen gets pissy and tweets people to re-upload mirrors of the video, suspecting the video is gonna get delayed indefinitely.
Company shadow-suspends Selen for her tweet and take away access to the character.
She attempts suicide. Company learns of this and some JP worker logs into her account and says she had an accident and will be on break.
A month passes with no updates and no mention of Selen by other company livers, even during the graduation stream of a majorly popular coworker.
Early Feb: company posts a 3-page termination notice saying Selen was a shit employee and the MV and tweet were the last straw.
Selen, now going by Dokibird, tweets a response revealing her suicide attempt and the bullying she received while in the company. Gets sympathy from basically everyone that hears the story.
Redebuts to great fanfare. Company directly addresses the firing in their investor report (despite never doing this before), and says the termination will result in "negligible" losses.
>Loses 10% stock value in under a week and significant merch sponsors from the backlash.Doki schedules a Neopet stream for today. Company hosts a 15 minute testimony from other livers that Selen was a shit employee, to play at the same time as her stream. Doki ends stream after 30 minutes to talk to her lawyer and respond to the video. She tweets that the topics the video covered should not have been discussed outside of the two side's lawyers. The company tweets an hour later, saying they investigated themselves and found they did nothing wrong in disclosing that privileged information to their livers, who then told the public in their 15 minute video.