>>71675387Homos have no brand identity or desire to be "idols" in the traditional sense.
"Idols" are supposed to stay away from controversy, yet the Blue fag went full "support the cause" and "Imma fight ya" to his fucking chat on stream. Even during Pekora's lowest of lows, the worst she told her chat was "go back to school ya damned brats".
JP homos have almost no ambition, and the very few ones with ambition have zero sense.
Fubuki, Korone, Aqua, Miko etc. blew up initially with smaller, budget size clips. Fubuki's astronomia was just her moving around her model for a bit, cost next to nothing but introduced her to millions.
Also, homos have no leader, tardwrangler or "daisenpai" who everyone else respects and fears. For a long time both these roles were held by their manager, Shinove, but once he left the collapse of the branch (on both EN and JP side) has been VISIBLY obvious.
Miyabi is supposed to be that, but I don't think he was ever at the top of the homo hierarchy in terms of numbers, while Sora was pulling the entire fucking company behind her back for YEARS before Fubuki took over.
They also have very little talent, and the ones that show a spark of it prefer to stay WELL the fuck away from the rest of the homos because apparently it's brand poison to associate with them - but more likely, they don't "play along" with his jokes.
Strength of holo collabs is the banter, they'll usually have some minor joke with each other to break the ice (which is why every holo has some or the other "go to joke" that they can use with each other). Homos have nothing like that. I don't think they even have unique self-introductions.
Cover leaves the branding to the talents themselves and only helps and gives advice. Homos have clearly either been given bad advice post-Shinove, or they aren't following Cover's advice at all.
As Sora said, Talent Freedom only goes so far without taking responsibility for your own brand and content.