>>7222054>>7222265>untapped demographic>This.Perhaps, and maybe niji will make it big with males in the west. Or maybe they'll try and fail. After all, the western indie scene is already much harder for males to succeed than any other region, suggesting limited demand.
As for holostars though, pushing them in the west would be directly at the expense of hololive. As much as it upsets some people to admit it, there is an undeniable part of hololive's success that relies on their segregation from the males, and pushing starsEN, along with the inevitable integration with hololive that mori and kiara would push for, would be a completely unnecessary gamble with their golden goose.