>>73760844The straightforward answer is because it's an annoying popular thing that spends millions of chinese investment money canvasing the internet for exposure.
It's a product that's geared towards successful content creators--people with relatively little free time to spend on meal prep but exorbitant disposable income from their generous fans. That's really what it is, a way for people with a lot of money to pay to roleplay being functional adults. The problem is that, as you can see by this thread, it's a product highly successful with financially irresponsible adult-failures that genuinely believe paying the delivery man to take the thinking out of meal prep is the fast-track to adulthood and take it incredibly personally when you question their weird life choices.