>>76647245When the males arrived, chinese fujos showed up in huge numbers. The guys became massive success, which caused the girls to throw their male fanbases under the bus. They got super arrogant and made a series of incredibly damaging moves that no vtuber should ever do, which caused their male fanbase to erode.
But it didn't matter, because so many fujos. The issue is the fujos didn't last and soon discarded NijiEN for the new hotness. As the left, the erosion of the male fanbase became more and more apparent, and the girls were left without any ground to stand on. But they were still doing ok, until the drama happened. Now they are actually struggling, as they deserve.
Perhaps a more significant factor was the incredibly poor hires they made. Niji heavily prioritizes things such as "knowing a foreign language" on the application, so a bunch of extremely low-charisma people, and ESL people got hired just because they knew a foreign tongue. Also the people making those decisions generally don't speak english, so they can't judge charisma anyway. They started giving Elira more nepohires, because her nepohires proved to be more successful. That isn't because Elira's some genius, but because she actually speaks english, so she can actually tell when someone's a good performer.