>>79240510The company is currently embroiled in about six crises at once
>Japanese marketThe Japanese market, in general, is experiencing a contraction, making the overall economic conditions more restrictive.
>InflationGlobal inflation means the average consumer is spending more on essentials and has less to spend on Idols
>Stagnant or declining viewer numbersThe Vtuber market is about saturated, with competition at its highest level and less viewers joining the hobby than during the COVID boom years. Viewer counts have suffered,and it's become more difficult to increase your income by attracting new audiences.
>Staff shortagesAnycolor is suffering from a severe shortage of qualified staff, and has been losing their most successful chuubas
>PR NightmareTheir PR and Legal teams have really dropped the fucking ball here. The company finally gets mainstream recognition and the only thing they're known for is drama and chuubas trying to kill themselves, really bad look
>Failed events Especially in the EN side, a number of prominent large events which were supposed to drive income and engagement have simply failed to manifest
They're best of just closing everything but the JP branch and trying to cut their losses. Downsizing is the only move here, they're hemorrhaging money.
