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It's only available in Japan. It's not available in other countries, not even with Rakuten's international shipping company.
So basically there's a soft cap on the potential customer base, limiting sales to people who meet all three of these criteria:
>people who are Nijisanji fans
>people who are NBA fans
>people who live in Japan, and have a payment method issued by a Japanese financial institution
For some reason, I'm not entirely convinced that this particular merch collab will have sales numbers comparable to the kind of sales that Hololive merch typically gets. Oh by the way this merch collab took place in Q1, and guess what period of time's financial results Anycolor is legally required to tell the world about at some point next week.