>>9863475McFarlane Toys is giving everyone more bang for their buck. He does what everyone wants that is generally never given in mass market toylines.
A common gripe with Hasbro is that they reuse the molds too often, and McFarlane creates a brand new mold for every character, becauuse Superman isn't Batman, Flash isn't Batman. So each character has their own body type, because Mcfarlane made a mold for each character.
Then there's the articulation, where we see double hinge joints, barbell joints, shoulder joints, and rubber overlays to preserve the sculpt/look of the character, that we don't see in mass market toys. It's shit we had seen in overpriced collector toys like Storm Collectibles and 1000Toys.
McFarlane also still uses more paint for their figures, which was McFarlane's biggest claim to same since the 90s. It may not be 00s level of paint, but it outshines all other mass market toys and even some collector lines.
Historically, McFarlane Toys pushed the boundaries in toys and is the reason why the collector market exists today. Maybe other companies could have created lines of hyper details toys and super articulation, but McFarlane was making it popular first and every company out there copied their efforts.
While I do like McFarlane's newer stuff and love his Cygor, my favorite modern McFarlane figure is probably Captain Price. Basically the archetype for all his modern toys, but it has more paint. Part of why i also keep his Game of Throne figures up too. When i see these on my shelf from 2 feet away, it's like I'm looking at an actual person from far away.
Very few toylines can match this eerie look, mostly because of the plastic and paint they use. Figuarts are generally soft and cartoony, NECA and Hasbro (and Bandai) leave plastic bare. Only modern line i can think of that can capture that eerie look is Sentinel. NECA sorta kinda comes close, but only as a hollywood prop.