Quoted By:
/doll/ General poster here.
Mattel is virtue signalling so as not to raise the ire of Niggs. Plain & simple. They've been making "diverse" dolls for years with the Barbie Fashionista line as their prime example. Too bad that the Fashionista line is full of cheap, hideous dolls with ugly potato sacks for dresses. Kids don't buy them and so the Fashionista line is a constant staple of clearance isles everywhere. So here's the ugly truth that Mattel won't say.
BLACK DOLLS DO NOT SELL.
It would be a waste of good resources for Mattel to make a high quality doll line full of minority characters. The vast majority of little girls and their parents do not buy black dolls en masse. Various studies show that kids consider black dolls to be "ugly" even among black children themselves. The Fashionista line is cheap on purpose because Mattel knows that kids won't buy them, yet they have to save face by promoting a diverse lineup of dolls to keep the twitter-tumblr tards quiet. The dolls are cheap enough to take a tax-break loss for Mattel and retailers to keep that virtue signalling going.
You want hard proof? Look no further than Mattel's Wild Hearts Crew line of dolls. The line was introduced last year with a diverse & woke cast of characters. The dolls had better articulation & better clothes than your standard Fashionista doll. But the whole line was a terrible flop. You can go to your local Wal-Mart right now and find entire case loads of Wild Hearts Crew dolls untouched from when they first were put on shelves last year. Nobody bought these more expensive, higher quality woke dolls. Mattel & Wal-Mart lost money on that venture which no SJW upvotes could ever get back.
