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Got the 'Feature Doll' Rapunzel today. She's gorgeous. She's worth $50 IMO. Although I only paid $30 because I had that $10 off coupon and $20 gift card from a damaged item a few months back. Her braid is lovely but the flowers are plastic, because they're the things that light up. It would have been better to have nice fake flowers in her hair and make the lantern light up but it's not a dealbreaker I suppose. Her costume is nice, has lace trimmings on the bodice, sleeves and bottom. The only thing I don't care for is that they used that sheer sparkly fabric for the overskirt instead of using fabric that matched the bodice, which they did use for the underskirt. But it does give it a nice gauzy princessy look so...
Other than that, very lovely doll. She's a lot better quality than the other tall singing dolls--the 2011 and 2012 are on the left here. Her costume is more detailed, her face matches the character more, her hair is weaved with sparkly tinsley and the braid well done.
I saw the Elsa & Ariel Featured dolls in the store and I don't think they're worth the $50. They don't seem to have the care put into them that Rapunzel does.