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>Motives behind actions
Disrupting the vital infrastructure of the region so that their leader may seize control. Clues throughout the story would point to their leader being a gym leader, but you wouldn't know which one it is for a while.
>General Aesthetic
Grunts wear generic ninja garb, while the higher ranking members of the team are spies, disguised as members of various other institutions (such as gyms).
>What Pokemon/Types would they use
Grunts pack weaker dark and poison Pokemon, while their higher-ups also have ghosts, and maybe stronger things like steel or dragon Pokemon at their disposal.
>What's their motif
Ninja
>Leader/battle
Grunts use a lot of debuffs and status conditions. Admins have stronger, more diverse teams pertaining to the role they're disguised in. Boss specializes in brute force. He may be a master schemer, but in battle he wants to finish things quickly and decisively.