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Ayame's skills are underrated in the EN sphere; all people know about her is that she rarely streams and cute oni giggle docchi docchi nakirium.
But she's just a skilled vtuber in general - even with her good design and fitting voice she wouldn't have such a loyal fanbase otherwise. She is very punny, she is great at teasing and getting teased by her chat, she knows how to react to games and collab partners in entertaining and endearing ways. Also good about using her 3D and appearing at events, and putting out the kind of music her fans love.