Rough guesstimates on Talent/Company profit sharing based on Cover's FY2023 financial report and some known data such as channel profit sharing.
Source:
https://contents.xj-storage.jp/xcontents/AS05169/4f1872d7/00b1/4608/ae53/91e8fe62579e/20230512160316925s.pdfif we assume holomems gets an even split between them and Cover on all earning generated from their yt channel and twitch, 10% out of concert sales, and 5% out of sponsor deals, then we can estimate that merch profit sharing is around 30:70 (that is, holomems gets 30% of merch revenue after production costs/raw materials etc, 70% goes to Cover for operational expenses (merch staffs, etc))
This includes averages from all commerce sales such as voice packs, general merchs, custom merchs, event merchs, etc.