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Voice-changers were a real thing, even well before the 2010s. Nobody was REALLY fooled, but that was beside the point....it introduced an added air of anonymity to those who wanted it.
Even before that, the proto-troons were doing whatever they could to obfuscate the fact they WEREN'T a cute G I R L (Guy In Real Life) irl.
Then the chuuba thing started gaining momentum, and early outside observers mistook the Babiniku trend with the western catfishing and troon movements....and there ya go.